Comments on: David Cook Signs an Endorsement Deal with Skechers http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm American Idol - I Love This Cheesy Show Mon, 22 Mar 2010 04:01:09 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: dcfan21 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-137340 dcfan21 Sun, 13 Jul 2008 14:18:09 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-137340 Do they make size 13 sketchers? :D Do they make size 13 sketchers? :D

]]> By: Thea http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136846 Thea Fri, 11 Jul 2008 12:38:46 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136846 No problem with the Skechers deal in principle (whatever Robert D Jr endorsed I have no problem with DC endorsing). But all the shoes in those ads are really UGLY. I hope they find something better for Cookie. No problem with the Skechers deal in principle (whatever Robert D Jr endorsed I have no problem with DC endorsing). But all the shoes in those ads are really UGLY. I hope they find something better for Cookie.

]]> By: reinharv http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136701 reinharv Thu, 10 Jul 2008 19:43:13 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136701 Getting an endorsement from Skechers is fantastic. The more he's out there the better and let me tell you it's damm good money that a person would be hard-pressed to turn down. Cook's style is really different. I mean don't you just love that scarf hanging out of his back pocket?? I especially like the long ones but on anyone else I would say WTF is that??? He just makes everything look cool. Every guy wants to be Cook right now--at least the cool guys. Archie was approached about doing a short bit on HSM3 right after the finale but Disney was shooting it in August and would take about 3 weeks and Archie was going on AI tour. AI stepped in and reminded him of the contract he signed which obliged him to do the tour as all the top 10 were obliged. All the venues were already booked sometime ago and announced they weren't going to let him take off for 3 weeks or postpone it for his little side deal. So Archie didn't "turn it down" because AI told him "no way." Cook's deal will not interfere with the tour at all. Getting an endorsement from Skechers is fantastic. The more he’s out there the better and let me tell you it’s damm good money that a person would be hard-pressed to turn down. Cook’s style is really different. I mean don’t you just love that scarf hanging out of his back pocket?? I especially like the long ones but on anyone else I would say WTF is that??? He just makes everything look cool. Every guy wants to be Cook right now–at least the cool guys.

Archie was approached about doing a short bit on HSM3 right after the finale but Disney was shooting it in August and would take about 3 weeks and Archie was going on AI tour. AI stepped in and reminded him of the contract he signed which obliged him to do the tour as all the top 10 were obliged. All the venues were already booked sometime ago and announced they weren’t going to let him take off for 3 weeks or postpone it for his little side deal. So Archie didn’t “turn it down” because AI told him “no way.” Cook’s deal will not interfere with the tour at all.

]]> By: Colleen http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136573 Colleen Thu, 10 Jul 2008 07:42:01 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136573 Layla, I agree that watching Cookie succeed makes me feel like a proud Mom too. He entertained us and evolved into a Superstar as we happily watched him each week. We cheered, nutured and voted for him as he endured the hurdles and judges. Every time I watch him do something extraordinary, like wearing the bracelet for the sick girl or honoring his family, I have to stand up and applaud his character. Not many 25 year old Men display that kind of mettle these days. I've already pre-ordered the David Cook CD and can't wait for it to arrive. Layla,
I agree that watching Cookie succeed makes me feel like a proud Mom too. He entertained us and evolved into a Superstar as we happily watched him each week. We cheered, nutured and voted for him as he endured the hurdles and judges.
Every time I watch him do something extraordinary, like wearing the bracelet for the sick girl or honoring his family, I have to stand up and applaud his character. Not many 25 year old Men display that kind of mettle these days.

I’ve already pre-ordered the David Cook CD and can’t wait for it to arrive.

]]> By: Layla http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136572 Layla Thu, 10 Jul 2008 07:13:12 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136572 Well, I'm a hopin' he gets paid a shitload for it. It's a respectable endorsment, and I am happy for him. Seeing him do so well right out of the gate makes me proud in the same way as when my children or family members do well. Does that make sense? It's like and experiencing the making" of a superstar of someone that we "knpw". Now...enough with all the endorsment stuff Cookie and get your pretty ass in the studio and make that record!! Well, I’m a hopin’ he gets paid a shitload for it. It’s a respectable endorsment, and I am happy for him.

Seeing him do so well right out of the gate makes me proud in the same way as when my children or family members do well. Does that make sense? It’s like and experiencing the making” of a superstar of someone that we “knpw”.

Now…enough with all the endorsment stuff Cookie and get your pretty ass in the studio and make that record!!

]]> By: Colleen http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136560 Colleen Thu, 10 Jul 2008 04:58:33 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136560 Congratulations Cookie on the nice endorsement. You certainly deserve to reep the big rewards. Can't wait to see you at the mall. Question: How much will Cookie get for the ad campaign? My gutt guess is that DC will be paid at least $1 Million for the Sketchers' endorsement. Also, is the campaign a flat rate or is it tied to sales performance? Personally, I hope it is enough for David to buy a house in LA or Hollywood. He stated in a previous interview that he wanted to find a place to live, a dog and a car. Hope you get your wish!! I tried to search this information online and found an article stating the Sketchers' advertising budget for 2007 was $100 Million. http://www.highbeam.com/doc/1G1-166956193.html Any speculation about the amount? Given the diverse readers on this blog, I am hoping someone will shed some light on my curious question. Cause I can always count on this group to share the information!! Congratulations Cookie on the nice endorsement. You certainly deserve to reep the big rewards. Can’t wait to see you at the mall.

Question: How much will Cookie get for the ad campaign?
My gutt guess is that DC will be paid at least $1 Million for the Sketchers’ endorsement.
Also, is the campaign a flat rate or is it tied to sales performance?

Personally, I hope it is enough for David to buy a house in LA or Hollywood. He stated in a previous interview that he wanted to find a place to live, a dog and a car. Hope you get your wish!!

I tried to search this information online and found an article stating the Sketchers’ advertising budget for 2007 was $100 Million.
http://www.highbeam.com/doc/1G1-166956193.html

Any speculation about the amount? Given the diverse readers on this blog, I am hoping someone will shed some light on my curious question. Cause I can always count on this group to share the information!!

]]> By: spritely http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136552 spritely Thu, 10 Jul 2008 03:55:02 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136552 Okay now, BootStar, those just made me giggle. I wonder if, when he's walking barefoot, his toes all point up by now? Okay now, BootStar, those just made me giggle.
I wonder if, when he’s walking barefoot, his toes all point up by now?

]]> By: BootStar http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136548 BootStar Thu, 10 Jul 2008 03:39:58 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136548 <blockquote>I canà ¢Ã¢â€š ¬Ã¢â€ž ¢t wait till he stops wearing those pointy boots!</blockquote> Oh, don't get your hopes up too high. Get a load of <a href="http://www.skechers.com/catalog/browse.do?function=displayProductList&gender=M&catId=3&index=0&viewAll=false&sort=price_highest&prodId=31519&styleCode=70638" rel="nofollow">these kicks</a>! (What?? I like pointy-toed shoes!)

I canà ¢Ã¢â€š ¬Ã¢â€ž ¢t wait till he stops wearing those pointy boots!

Oh, don’t get your hopes up too high. Get a load of these kicks! (What?? I like pointy-toed shoes!)

]]> By: maturin http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136542 maturin Thu, 10 Jul 2008 03:25:19 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136542 Adding, I can't believe I fed a thread of eight dozen comments about his shoe deal. Forehead smack. I srsly just needed to zero in on the pictorial asset. But reading now the earlier comments, will note. Oscar Winner, Emmy Winner, Oscar nominee, general men of hotness. This is nice company! Have a grape. Adding, I can’t believe I fed a thread of eight dozen comments about his shoe deal. Forehead smack. I srsly just needed to zero in on the pictorial asset.

But reading now the earlier comments, will note. Oscar Winner, Emmy Winner, Oscar nominee, general men of hotness. This is nice company!

Have a grape.

]]> By: AInoob http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136539 AInoob Thu, 10 Jul 2008 03:19:03 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136539 LOL, maturin, yeah, definitely odd considering the feet should be the focal point of a shoe ad. But I am certainly not complaining. Props to the photog! LOL, maturin, yeah, definitely odd considering the feet should be the focal point of a shoe ad. But I am certainly not complaining. Props to the photog!

]]> By: maturin http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136535 maturin Thu, 10 Jul 2008 03:00:34 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136535 Huh. Back in art class, they used to tell us that in images the eye is naturally drawn to point of any triangle. The photographer seems to have decided that the main interest in this photo is . . . somewhat above the feetses. Huh. Back in art class, they used to tell us that in images the eye is naturally drawn to point of any triangle.

The photographer seems to have decided that the main interest in this photo is . . . somewhat above the feetses.

]]> By: littlesparrow http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136532 littlesparrow Thu, 10 Jul 2008 02:56:51 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136532 I'll believe Archie was offered a part is HSM3 when I hear it from Disney. They were rushing production to get the movie done before the strike so it's doubtful that they were willing to put everything aside to get Archie a cameo. And it is beyond offensive to claim that every positive benefit that Cook reaps from his Idol win is something that was set aside for Archie or turned down by him first. Cook won the title, came close to breaking Billboard records, and is doing well with his single. There is every reason to prefer him as an advertising candidate over the runner-up. I’ll believe Archie was offered a part is HSM3 when I hear it from Disney. They were rushing production to get the movie done before the strike so it’s doubtful that they were willing to put everything aside to get Archie a cameo.

And it is beyond offensive to claim that every positive benefit that Cook reaps from his Idol win is something that was set aside for Archie or turned down by him first. Cook won the title, came close to breaking Billboard records, and is doing well with his single. There is every reason to prefer him as an advertising candidate over the runner-up.

]]> By: littlesparrow http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136529 littlesparrow Thu, 10 Jul 2008 02:51:39 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136529 >>FYI..you know David Archuleta was offered a role in High School Musical 3 but turned it down? He knows whatà ¢Ã¢â€š ¬Ã¢â€ž ¢s good for him! lol >>FYI..you know David Archuleta was offered a role in High School Musical 3 but turned it down? He knows whatà ¢Ã¢â€š ¬Ã¢â€ž ¢s good for him! lol

]]> By: Michelle http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136464 Michelle Wed, 09 Jul 2008 22:53:04 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136464 The Skechers deal makes me very very happy for David. Carrie's ads were everywhere and if they do the same for DC it'll be a surefire way to keep him in the public consciousness till his album drops. The brand hits the right demo too imo (I own a few pairs, lol). And yes, the money :) Music sales are always a gamble but the endorsement deal is cash in baby's pocket right NOW. I'm impressed that his contract runs till the end of 2009. Nice job by his management getting that kind of commitment. The Skechers deal makes me very very happy for David. Carrie’s ads were everywhere and if they do the same for DC it’ll be a surefire way to keep him in the public consciousness till his album drops. The brand hits the right demo too imo (I own a few pairs, lol).

And yes, the money :) Music sales are always a gamble but the endorsement deal is cash in baby’s pocket right NOW. I’m impressed that his contract runs till the end of 2009. Nice job by his management getting that kind of commitment.

]]> By: IGetCranked http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136417 IGetCranked Wed, 09 Jul 2008 20:44:17 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136417 <blockquote>Okay, letà ¢Ã¢â€š ¬Ã¢â€ž ¢s review: Taylor - cars Kat - acne cream Cookie - shoes Elliott - weiners Makes sense so far. </blockquote> ROTFL jpfan! Are you still thinking about the Elliott rumors?

Okay, letà ¢Ã¢â€š ¬Ã¢â€ž ¢s review:

Taylor – cars
Kat – acne cream
Cookie – shoes
Elliott – weiners

Makes sense so far.

ROTFL jpfan! Are you still thinking about the Elliott rumors?

]]> By: gingerly http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136412 gingerly Wed, 09 Jul 2008 20:33:23 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136412 <blockquote>LOL, those boots come in à ¢Ã¢â€š ¬Ã…“boneà ¢Ã¢â€š ¬  (in addition to brown). Maybe Cook can replicate his à ¢Ã¢â€š ¬Ã…“bit it, like hardà ¢Ã¢â€š ¬  moment when he wore those Tom Jones boots during the à ¢Ã¢â€š ¬Ã…“Shout to the Lordà ¢Ã¢â€š ¬  rehearsals for IGB!</blockquote> They don't call him sugarfoot for nothing :laugh_tb:

LOL, those boots come in à ¢Ã¢â€š ¬Ã…“boneà ¢Ã¢â€š ¬  (in addition to brown). Maybe Cook can replicate his à ¢Ã¢â€š ¬Ã…“bit it, like hardà ¢Ã¢â€š ¬  moment when he wore those Tom Jones boots during the à ¢Ã¢â€š ¬Ã…“Shout to the Lordà ¢Ã¢â€š ¬  rehearsals for IGB!

They don’t call him sugarfoot for nothing :laugh_tb:

]]> By: BootStar http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136410 BootStar Wed, 09 Jul 2008 20:30:48 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136410 LOL, <a href="http://www.skechers.com/catalog/browse.do?function=displayProductList&gender=M&catId=1&index=0&viewAll=true&sort=popular&prodId=31574" rel="nofollow">those boots</a> come in "bone" (in addition to brown). Maybe Cook can replicate his "bit it, like hard" moment when he wore those Tom Jones boots during the "Shout to the Lord" rehearsals for IGB! LOL, those boots come in “bone” (in addition to brown). Maybe Cook can replicate his “bit it, like hard” moment when he wore those Tom Jones boots during the “Shout to the Lord” rehearsals for IGB!

]]> By: ShabbyChic http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136408 ShabbyChic Wed, 09 Jul 2008 20:27:15 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136408 My first thought was of Cookie's ugly boots and how they don't go with Sketchers at all. Seems like an odd pairing. My first thought was of Cookie’s ugly boots and how they don’t go with Sketchers at all. Seems like an odd pairing.

]]> By: spritely http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136399 spritely Wed, 09 Jul 2008 20:00:39 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136399 Aww, I like the hair. Kind of a modified Neutron Cookie. :) Jolene, lol. Yeah, apparently Skechers hasn't caught on yet that it's going to take all 13 and a half inches of those feet to get our attention down to the shoes. :biggrin_wp: Aww, I like the hair. Kind of a modified Neutron Cookie. :)

Jolene, lol. Yeah, apparently Skechers hasn’t caught on yet that it’s going to take all 13 and a half inches of those feet to get our attention down to the shoes. :biggrin_wp:

]]> By: Jolene http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136396 Jolene Wed, 09 Jul 2008 19:54:13 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136396 Oh, no way no how this is bad. This is VERY VERY good. Any estimations how much money we're talking here? I'm betting A LOT, just curious. E! has a <a href="http://www.eonline.com/uberblog/b145801_david_cook_laces_up_shoe_deal.html?sid=rss_topstories&utm_source=eonline&utm_medium=rssfeeds&utm_campaign=rss_topstories" rel="nofollow">blurb about the deal</a> on their news section. Oh, no way no how this is bad. This is VERY VERY good.
Any estimations how much money we’re talking here? I’m betting A LOT, just curious.

E! has a blurb about the deal on their news section.

]]> By: rayni http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136393 rayni Wed, 09 Jul 2008 19:49:24 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136393 I think baxter hit the nail right on the head - how could this be bad??? Go Cookie! I think baxter hit the nail right on the head – how could this be bad??? Go Cookie!

]]> By: gingerly http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-4#comment-136386 gingerly Wed, 09 Jul 2008 19:24:25 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136386 <blockquote>littlepark Jul 9th, 2008 at 3:00 pm Elliott - weiners Um, is that one real? Oscar Mayer. Yep. </blockquote> As long as it's all beef, I'm all right with that.

littlepark
Jul 9th, 2008 at 3:00 pm
Elliott – weiners

Um, is that one real?

Oscar Mayer. Yep.

As long as it’s all beef, I’m all right with that.

]]> By: GwendolynD http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136380 GwendolynD Wed, 09 Jul 2008 19:05:24 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136380 <blockquote>littlepark Jul 9th, 2008 at 3:00 pm Elliott - weiners Um, is that one real? </blockquote> Oscar Mayer. Yep.

littlepark
Jul 9th, 2008 at 3:00 pm
Elliott – weiners

Um, is that one real?

Oscar Mayer. Yep.

]]> By: k4dc http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136379 k4dc Wed, 09 Jul 2008 19:01:43 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136379 Anything that will get DC on TV, in magazines and in the mall is a good thing, IMO. I'll buy WHATEVER he's selling! Anything that will get DC on TV, in magazines and in the mall is a good thing, IMO. I’ll buy WHATEVER he’s selling!

]]> By: littlepark http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136378 littlepark Wed, 09 Jul 2008 19:00:31 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136378 <blockquote>Elliott - weiners</blockquote> Um, is that one real? :blink_tb:

Elliott – weiners

Um, is that one real? :blink_tb:

]]> By: JudyOhio http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136375 JudyOhio Wed, 09 Jul 2008 18:44:28 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136375 I really don't like that hairdo. They started that on DC and DA toward the last of the season. Looks like Ed Grimley or a Dairy Queen peak. The don't seem to be sporting that look on tour. Their hair runs the gambit between spikey and messy, and that looks pretty good....but that PEAK top....no no no, lol I really don’t like that hairdo. They started that on DC and DA toward the last of the season. Looks like Ed Grimley or a Dairy Queen peak. The don’t seem to be sporting that look on tour. Their hair runs the gambit between spikey and messy, and that looks pretty good….but that PEAK top….no no no, lol

]]> By: baxter http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136374 baxter Wed, 09 Jul 2008 18:40:22 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136374 In the US the two largest advertiser in all media forms are alcohol and autos. Well you can take alcohol right off the table. No way is 19 gunna let Cook shill Budweiser, no matter how much DC would probabaly kill for the chance...LOL. When you consider that Ford is one of the largest sponsors of AI, if Cook were to sign with an automaker it would be Ford, but I doubt they are going to drop TOby Keith for Cook, not to mention that Ford is hemorraging $$$ right now and their sales, along with all other automakers, is in the toilet. Taylor's Ford ad was for a specific period of time for a specific reason...EOY Closeouts, that's why it ran every 2 secs on TV. I think this is a great endorsment deal. Why wouldn't it be??? His face will be plastered in malls from California to NYC, he will be in every magazine imaginable, and if budgeted, he could be on your tv between ads for Dove soap and Johnsonville Brats. This is a safe deal that brings both Skeetchers, AI and David Cook a ton of exposure, not to mention pads DC's wallet in a HUGE way. This deal certainly never hurt Carrie Underwood, why would it hurt DC?? For those of you that don't think this is a good idea, what would be a good endorsment deal with a wide range of exposure?? Cowboy boots and guitars are niche markets??? Sketchers meets a whole host of demographic targets....men and women, ages 15-40, countrywide. It's not like KC First Bank and Trust is going to help his exposure a great deal, only his wallet. Also, could this be the magazine shoot that he went to in LA right before the tour??? His ads hit right when his album drops....it's a win/win!! In the US the two largest advertiser in all media forms are alcohol and autos. Well you can take alcohol right off the table. No way is 19 gunna let Cook shill Budweiser, no matter how much DC would probabaly kill for the chance…LOL. When you consider that Ford is one of the largest sponsors of AI, if Cook were to sign with an automaker it would be Ford, but I doubt they are going to drop TOby Keith for Cook, not to mention that Ford is hemorraging $$$ right now and their sales, along with all other automakers, is in the toilet. Taylor’s Ford ad was for a specific period of time for a specific reason…EOY Closeouts, that’s why it ran every 2 secs on TV.

I think this is a great endorsment deal. Why wouldn’t it be??? His face will be plastered in malls from California to NYC, he will be in every magazine imaginable, and if budgeted, he could be on your tv between ads for Dove soap and Johnsonville Brats. This is a safe deal that brings both Skeetchers, AI and David Cook a ton of exposure, not to mention pads DC’s wallet in a HUGE way. This deal certainly never hurt Carrie Underwood, why would it hurt DC??

For those of you that don’t think this is a good idea, what would be a good endorsment deal with a wide range of exposure?? Cowboy boots and guitars are niche markets???

Sketchers meets a whole host of demographic targets….men and women, ages 15-40, countrywide. It’s not like KC First Bank and Trust is going to help his exposure a great deal, only his wallet.

Also, could this be the magazine shoot that he went to in LA right before the tour??? His ads hit right when his album drops….it’s a win/win!!

]]> By: Jolene http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136371 Jolene Wed, 09 Jul 2008 18:37:15 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136371 <blockquote>Weird that the photo mostly crops out the shoes!</blockquote> So true, and so strange! I mean, it's an awesome picture of Cookie, but you can't actually see much of the shoes. It's funny that that's the picture they chose. Ah well, who's looking at the shoes when you can stare at that face? Maybe Skechers should rethink this after all. LOL!

Weird that the photo mostly crops out the shoes!

So true, and so strange! I mean, it’s an awesome picture of Cookie, but you can’t actually see much of the shoes. It’s funny that that’s the picture they chose.

Ah well, who’s looking at the shoes when you can stare at that face?
Maybe Skechers should rethink this after all. LOL!

]]> By: GwendolynD http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136370 GwendolynD Wed, 09 Jul 2008 18:34:46 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136370 <blockquote>If Kellyà ¢Ã¢â€š ¬Ã¢â€ž ¢s career can survive the hot steaming pile of shit that was à ¢Ã¢â€š ¬Ã…“From Justin To Kellyà ¢Ã¢â€š ¬  then I hardly think a little Sketchers ad is going to matter much. </blockquote> ...and I actually <em><strong>watched</strong></em> that! You're so right.

If Kellyà ¢Ã¢â€š ¬Ã¢â€ž ¢s career can survive the hot steaming pile of shit that was à ¢Ã¢â€š ¬Ã…“From Justin To Kellyà ¢Ã¢â€š ¬  then I hardly think a little Sketchers ad is going to matter much.

…and I actually watched that!

You’re so right.

]]> By: mac http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm/comment-page-3#comment-136369 mac Wed, 09 Jul 2008 18:32:58 +0000 http://mjsbigblog.com/david-cook-signs-an-endorsement-deal-with-skechers.htm#comment-136369 <blockquote> Okay, letà ¢Ã¢â€š ¬Ã¢â€ž ¢s review: Taylor - cars Kat - acne cream Cookie - shoes Elliott - weiners Makes sense so far. </blockquote> Don't forget the Dreyers ice cream! Ace made me gain ten pounds :laugh_tb:

Okay, letà ¢Ã¢â€š ¬Ã¢â€ž ¢s review:

Taylor – cars
Kat – acne cream
Cookie – shoes
Elliott – weiners

Makes sense so far.

Don’t forget the Dreyers ice cream! Ace made me gain ten pounds :laugh_tb:

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