Jennifer Hudson has been tapped to appear in an ad for American Family Insurance.
The spot (in :30 and :60 lengths) is set in a 40s era diner and features The American Idol season 3 alum and Oscar winner, along with a cast of five actual “dreamers” who are hoping to realize their own ambitions.
Set to the music of “O-o-oh Child,” Jennifer and her castmates join together with a “powerful voice that encourage viewers to go after what they want.” The campaign’s tagline: Insure carefully, Dream fearlessly. The ad was filmed by acclaimed commercial director, Jake Scott.
“I have been pursuing my dreams since I was a child,” said Jennifer in a press release, “I think this Dream Fearlessly campaign is a wonderful way to celebrate the millions of people who want to achieve their goals, so it was an honor to be part of it.”
The ad was filmed in Jennifer’s native Chicago, and will premiere on Sunday February 1 during the Super Bowl on NBC.
Watch both spots right here. I LOVE the set direction and costumes. The lighting is a little dark, but I suppose that’s about creating a vintage atmosphere.
Jennifer Hudson Super Bowl Ad – :60 Spot
http://youtu.be/6pQwE1q50OY
Jennifer Hudson Super Bowl Ad – :30 Spot
http://youtu.be/kXzH0ZTrlVc
